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Mark Hurd Book The Value Factor

The Value Factor

Published in 2004, Mark Hurd’s book, The Value Factor, co-written with former NCR CEO Lars Nyberg, was a visionary take on how companies can set themselves apart from their competition. The book explores how innovative companies across several industries work to stay ahead in a competitive economy and turn challenges into opportunities.

Dubbed “a must read for busy executives,” The Value Factor combines numerous case studies from successful companies, highlighting top-level trends for growth that executives historically forget to consider. Touching on themes of risk management, the customer ecosystem, leadership, and logistics, the book is an in-depth guide for aspiring successful executives that boils down to one key idea: information is integral.

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