With an extensive background in technology and as a leader of some of the world’s top companies, Mark Hurd was featured in numerous major news publications throughout his career, including CNBC, Forbes, and USA Today. He often shared his thoughts on trends in enterprise technology and groundbreaking advances like artificial intelligence, blockchain, and the Internet of Things. Mark Hurd was a frequent guest on CNBC and was interviewed by industry influencers like Kara Swisher and Maria Bartiromo. CNBC followed him for a day at Oracle OpenWorld 2017 as he addressed audiences, hosted panels, and spoke with customers. This page contains notable articles, videos, and other content featuring Mark Hurd.
September 4, 2019 – Oracle announced the Oracle Pro Series, aimed at providing more opportunities for young professional tennis players. Expanding the number of pro tournaments in the US was a priority for Mark Hurd.
Featuring more than 25 tournaments, the Oracle Pro Series was designed as a pathway for US players to win prize money, gain valuable ranking points, and move forward in their professional tennis careers.
As a former college tennis player, Mark Hurd was committed to furthering American tennis; he was also a major driver of Oracle’s support for the game. “All of our efforts,” Mark Hurd said, “from awards, to tournament series, to collegiate sponsorships and strategic partnerships, are pieces of an overall plan to raise the quality of American tennis.”
April 8, 2019 – At Oracle’s Modern CX conference in 2019, Mark Hurd and Rob Tarkoff discussed the “experience economy” and how industries are responding to modern customer expectations.
The “experience economy” is a result of the changes taking place across the customer journey. A seamless customer experience from start to finish creates the need for tech innovation.
“It has to be one process,” Mark Hurd explained. “The customer has to see it as ‘I clicked on this, and I got a call, and the person who called me knew exactly what I clicked on and had an educated conversation with me.’ It becomes very important that the customer feels relevant to the conversation. If they don’t, you have a whole different set of problems.”
Find more quotes from Mark Hurd on customer experience in the full article.
May 13, 2019 – During Oracle Media Days, Mark Hurd provided his insights on why companies would shift to the cloud for data storage and management to reduce the high cost of maintaining on-site data centers and outdated IT infrastructure.
Managing decades-old IT and data storage equipment is extremely costly for businesses. Mark Hurd predicted that organizations would opt for cloud solutions as a way to reduce spend and keep pace with competition.
“By the early part of the next decade, 40% to 50% of workloads will be in the cloud,” he said. “Last year alone, 15% to 17% of data centers in the United States closed. That shows that companies are getting out of their fixed spend.”
March 27, 2019 – In his Oracle Modern Business Experience keynote, Mark Hurd discussed the shift toward the cloud as a fundamental business model shift rather than just a technology.
Mark Hurd believed the cloud was a business model for future growth. He saw it as a way for executives to make decisions that propel their organizations forward and optimize spending.
“Why has cloud stuck over the course of 10 years? It’s not a technology. It’s really a business model,” he explained. “At its core, it simply drives down capital expenditures, reduces labor, creates certainty of outcomes, and reduces the cost of overall maintenance. In the end it costs less. And while it does all that, it’s actually more reliable, more secure. And it gives you access to more innovation.”
May 2, 2019 – Speaking to reporters at Oracle Media Days, Mark Hurd discussed growing demand for SaaS applications and the opportunity to lead in the market.
Mark Hurd spoke to reporters about the SaaS market and how AI will be delivered to business users through application suites, not standalone applications.
“There’s just incredible levels of interest in getting out of these old legacy systems and getting into these modern SaaS systems with all the new modern features that come with them.”
January 15, 2019 – In an interview for Bloomberg Television, Mark Hurd discussed Oracle’s opportunity to lead the cloud applications market.
Speaking with Bloomberg executive editor Tom Giles, Mark Hurd shared his vision of Oracle becoming the SaaS leader.
“Today, there’s no one with more than 50 percent,” he said. “In fact, the highest application percentage of any company in any segment is sort of mid-20s. This generation will see a leader that’s much more material than that, and I volunteer us to do it.”
October 23, 2018 – Mark Hurd offered his insights on artificial intelligence at Oracle OpenWorld 2018.
Mark Hurd used one of his two Oracle OpenWorld 2018 keynote presentations to share his thoughts on the future of artificial intelligence (AI).
He predicted that by 2025 all cloud applications would have integrated AI capabilities and 85 percent of customer interactions would be automated. He also predicted that nearly 60 percent of the IT jobs that will exist in 2025 haven’t been invented yet.
October 21, 2018 – Mark Hurd envisioned bringing every customer to the cloud, boosting Oracle’s applications business.
Mark Hurd joined Business Insider’s Becky Peterson in the lead-up to Oracle OpenWorld 2018 to discuss Oracle’s cloud strategy. Highlighting Oracle’s opportunity for growth, he noted Oracle’s applications revenue and pointed to 11% year-over-year growth in Oracle’s applications segment for 2018 as evidence the company’s strategy was working.
“You don’t need servers, you don’t need data centers, you don’t need anything if it’s not there to support applications.”
October 26, 2018 – The move from on-premises solutions to cloud-based applications is a marathon that Oracle intends to win in the long term.
At Oracle OpenWorld 2018, Mark Hurd shared his belief that an autonomous defense system, which can identify malicious attacks on Oracle’s cloud, is a key benefit that will compel many on-premises customers to make the switch to cloud services.
“This is the biggest technical release in our history. There is no question about its impact on helping cloud sales.”
October 23, 2018 – At Oracle OpenWorld 2018, Mark Hurd reflected on the accuracy of the predictions he made in 2015, before giving his audience some big ideas about the future.
Mark Hurd’s keynotes at Oracle OpenWorld often featured predictions about key technology trends. At Oracle OpenWorld 2018, he looked back at some bets he made in 2015 before offering new predictions for 2025.
January 15, 2019 – In an exclusive interview with Bloomberg’s Tom Giles, Mark Hurd discussed global economic shifts and the growing applications market.
Mark Hurd described the strong growth of consumer IT spending relative to business IT spending and strong growth in the applications market as companies transition to the cloud. Citing strong demand for back-office applications like enterprise resource planning and human resources management, he noted the opportunities for growth and the potential for a more dominant leader to emerge in the space.
February 27, 2018 – Mark Hurd discussed IT environments, future technology trends, and modern business leadership essentials with Steven Bertoni from Forbes.
Mark Hurd noted that IT environments have shifted back toward vertically optimized stacks during the transition to the cloud. This move away from disparate systems from multiple vendors will result in increased efficiency and security while reducing maintenance costs and allowing for more innovation.
“It costs less, it’s actually more secure, and you get a ton more innovation at the same time.”
February 12, 2018 – At Oracle CloudWorld, Mark Hurd examined ongoing changes in corporate IT, as economic growth and technological advances affect businesses worldwide.
During his keynote at Oracle CloudWorld, Mark Hurd outlined key factors for corporate IT investment, including economic growth and the need to upgrade existing systems. “People have not invested in IT for a decade, so we have old stuff out there,” he noted.
Mark Hurd also explained that growth in IT spending would allow companies to both update legacy systems and innovate, positioning them to better compete against emerging disruptors.
January 10, 2018 – In a conversation with industry analysts, Mark Hurd provided his perspective on the transformation of the enterprise IT business model and how the tech industry would adapt to demands for a new type of solution.
Mark Hurd identified the predicament facing businesses accustomed to purchasing disparate parts and systems from multiple vendors and using systems integrators to merge them. He pointed out that this model requires constant maintenance, which detracts from a business’s ability to produce new products and services.
“If you dial this forward 20 years, this has proven to be incredibly uneconomic. It’s proven to be stifling…it’s not proven to be a successful strategy.”
November 14, 2017 – During an exclusive interview with CNBC’s Jon Fortt, Mark Hurd discussed cloud technology, AI, and the impact of General Electric’s stock market performance on the industry.
Mark Hurd talked about the trendiness of AI in the tech industry, with many new companies claiming to be in the business. He believed that many of these claims were unsubstantiated, but he saw the potential of AI to impact the way companies serve their customers and the way people work and live.
October 4, 2017 – CNBC followed Mark Hurd on a typical day at Oracle OpenWorld as he met with customers, attended roundtables, and gave a keynote address at the highly attended annual enterprise technology conference.
Mark Hurd’s Oracle OpenWorld 2017 keynote tackled the multitude of challenges facing top companies, from cybersecurity breaches to industry disruptors. He revisited some of his past insights on the future of the cloud from previous Oracle OpenWorld keynotes, noting that his numbers were in line with other industry research.
Speaking with executives from companies like FedEx and Gap, Inc., Mark Hurd discussed the necessity for scalable technology and streamlining data from complex logistical processes. Over the course of Oracle OpenWorld 2017, he interacted with approximately 675 Oracle customers.
September 15, 2016 – In an in-depth Q&A piece for Forbes BrandVoice, Mark Hurd spoke about innovation in the cloud space.
Breaking down the opportunity, Mark Hurd explained that the benefits of the cloud are twofold: not only is it innovative, but it significantly cuts costs.
“There’s a lot of pressure on companies to perform,” said Mark Hurd. “Executives need ample flexibility to respond to the market. That means both reducing costs and increasing innovation.”
June 19, 2017 – In a podcast interview with Recode’s Kara Swisher, Mark Hurd discussed Oracle’s decision to transition to cloud computing. He discussed the three things Oracle needs to make this change: a differentiated system, sufficient investments, and patience.
The cloud is the future; it is the fastest growing service in the enterprise technology industry. To compete with startups, the transition was necessary, but risky, Mark Hurd said. It required both speedy development and patience to see the return on the investment.
“We made the decision to go at this hard three or four years ago, changing virtually everything in the company,” he said. “We made the decision to build all these global data centers, to deploy this technology and to do it fast.”
June 22, 2017 – After shares for Oracle opened at an all-time high at $51.62 in mid-June 2017, Mark Hurd joined CNBC’s Squawk Alley to talk about the company. Many consider Amazon to be one of Oracle’s biggest competitors, but he noted the fundamental differences in their offerings.
“We’re different than Amazon. Amazon offers infrastructure, and they started in infrastructure,” Mark Hurd said. “We’re a differentiated intellectual property company. We make applications. We make platforms, databases, Java, business intelligence, analytics, machine-to-machine capability embedded in those applications.”
Mark Hurd said it comes down to scale, asserting that Oracle has the most application offerings and in turn reaches a quarter of the world’s infrastructure. The next step is AI.
May 4, 2017 – Joining CNBC’s Squawk Alley, Mark Hurd spoke about Oracle’s superior offerings compared to Salesforce and Amazon.
“Are we going to stop at $10 billion? Are you kidding? So this is a tremendous opportunity for us to grow and blow way past $10 billion,” Mark Hurd said.
He also discussed Amazon: given that Amazon built their infrastructure years ago, this is a competitive advantage for Oracle. The work is paying off, as illustrated by Oracle’s partnership with AT&T, which involves the movement of enormous amounts of data to Oracle’s systems.
April 26, 2017 – In an interview with Jon Swartz at USA Today, Mark Hurd spoke about Oracle’s strengths as a cloud computing company. While Oracle came later to the cloud industry, he believed that the infrastructure Oracle built is fresher than competitors’.
“They can say what they want, but our strategy and momentum are irrefutable — we are the fastest-growing cloud company at scale,” Mark Hurd said.
The industry’s race for the cloud is expected to accelerate in coming years. To keep up momentum and establish Oracle’s position in the enterprise technology industry, Mark Hurd prioritized growth, and a key part of his plan was the acquisition of NetSuite.