Monthly Archives: April 2014

Mark Hurd: “Big Data in a Shrinking World”

Mark Hurd addresses the 8th Annual Global Business Forum at Baylor University. The Global Business Forum is an annual conference hosted by Baylor University and the McBride Center for International Business that assembles specialists from the academic, business, and public policy communities to explore relevant issues concerning the world economy.

The data revolution now touches every […]

LinkedIn Influencer: “Customer-Obsessed Marketing Is Your Next Competitive Edge”

Marketing executives are leading the charge to convince their organizations of the inherent danger in today’s highly digitized buyer-seller relationship. And they’re doing that by proving that “your customers are only one click away from your competitors” is more than just a clever phrase —it’s the difference between being a market leader and going out […]